PROJECT NAME
TikTok Brits
ROLE
Concepting
Copywriting
Music’s pretty essential to TikTok’s success, and TikTok’s been doing some pretty big things for music too. (You’re welcome, Lil’ Nas X.) So, BRITs x TikTok. Match made in heaven, right?
Except Mastercard’s got the whole main event sponsor thing on a bit of a lockdown. So we got that nice bit of posh carpet outside the door instead.